The profit layer for brokerages that run on Follow Up Boss.
RealtyProfit gives broker admins the half of the picture they never get: what it cost each agent to close the deals in the CRM. From that, it hands team leaders a clear call per agent, so the brokerage keeps more of every check on the same number of deals.
Most teams run on spreadsheets, gut feel, and quarterly surprises.
Brokers find out an agent is overspending or underperforming months after the damage is done. The closings are visible in the CRM. The lead spend behind them lives on the agent's own cards, and nobody can ask for it without a fight.
We built RealtyProfit so a broker admin can connect Follow Up Boss once, see the leaks the week they start, and coach with real numbers instead of guesses. It is in early access with brokerage teams running it on live accounts, and the roadmap comes from what they ask for.
Our mission
Help every real estate broker understand their team's true profitability, not just its volume.
Our approach
Connect to the tools a brokerage already runs on, starting with Follow Up Boss, and do the math so nobody types anything in.
Built for the broker admin
Every feature is designed for the person running the brokerage's numbers and the team leaders they coach, not the individual agent.
Questions, or want a walkthrough on your own Follow Up Boss?
Reach us at support@realtyprofit.app. A real person answers.